Rebirth starts with 7 million to have

As soon as Mr. Zhang finished speaking, Mr. Luo of Penguin said to you: "Yes! Mr. Ma, Xingyuan obviously wants to take the opportunity to embezzle the market of W, and we must counter it."

"Mr. Luo, are you a little too nervous? Xingyuan's 10th anniversary celebration is so hot, so it should be normal for Xingcha to improve the data, right?" said Mr. Yu, another senior executive of Penguin.

"Normal? Not normal at all! Don't you look at the data? The number of users of Star Chat has increased too quickly! Moreover, the one-slash activity on Pinduoduo does not even require special downloads of Pinduoduo. As long as there is Star Chat, it can help. Isn't this encouraging people to download Star Chat?" Mr. Zhang retorted.

"Indeed! Xingyuan is Sima Zhao's heart, everyone knows it. Mr. Ma, we can't sit still and wait for death!" Mr. Luo agreed.

"What does it mean to sit and wait for death? Even if Xingyuan wants w, so what? Is there really a need for w to exist now?" Mr. Yu said expressionlessly.

Mr. Luo and Mr. Zhang suddenly realized when they heard this. It was not that Mr. Yu and the others did not see Xingyuan's ambition, but that they felt that w was no longer necessary for penguins to exist.

In the matter, W's expansion suffered consecutive setbacks a few years ago. Penguin lost many resources and finally only divided the world with Xingyuan, which made many shareholders feel very dissatisfied.

At that time, they were considering whether to cut off the project W and promote QQ with all their might.

Because of these internal problems, Penguins ultimately failed to buy CCTV Spring Festival Gala advertisements as early as they did in their previous lives, but instead they were first published by Xingyuan.

This time it was actually Penguin’s big mistake, and Mr. Zhang was very angry at that time.

But the truth is done, and these shareholders hold a large number of Penguin shares, which is not easy to offend, so Mr. Zhang can only bear it.

Now they jumped out again, which made Mr. Zhang a little unacceptable.

Just as President Zhang was about to argue with them, President Ma, who had been silent, spoke: "We cannot give in easily this time."

Mr. Yu frowned when he heard this. He was the representative of the opposition.

In the eyes of the opposition, there is QQ in the field of Penguin's social networking, and there is no need for w.

In addition, the social networking of strangers has now occupied more than 60% of the market by Xingchao. Even if Xingchao does not actively expand, its share will decrease and decrease over time. This is the necessity of the market.

"Master Ma"

"Mr. Yu, I understand your ideas, but we cannot withdraw this time."

Mr. Yu did not speak anymore after hearing this, but waited quietly to listen to Mr. Ma's explanation.

"Mr. Yu, you probably think that insisting on doing W is just a waste of money and has no effect on the subsequent development of Penguin, right?

But this is not the case. Mr. Yu, you may not know that the current state of Xingchao is actually my original idea of ​​w.

No one knows better than me how Star Chat will develop if it accounts for more than 80% of the stranger social market.

We did lose in the field of strangers' social interaction, but we can't just give up the market, otherwise, let alone W, the leading position of QQ social software may be shaken."

After hearing Mr. Ma's words, the senior executives of Penguin changed their faces.

Now, Penguin's status in both the PC and mobile games is basically dependent on QQ. If there is a problem with QQ at this time, it will be a huge blow to Penguin.

"Mr. Ma, is it really that serious?" asked Mr. Yu.

“The consequences will only be more serious than I said.”

Mr. Yu was silent for a moment and said, "I understand. This time we will fully support the company's decision."

Mr. Ma nodded and turned to Mr. Zhang and asked, "Mr. Zhang, how many resources do you need to stabilize the situation?"

"This 10th anniversary celebration of Xingyuan is too popular. We can no longer guarantee our current market share. So Mr. Ma, I suggest that we change our goals. We just need not let Xingyuan get more than 80% of the market share."

"How much money and resources are needed to achieve this goal?" asked Mr. Ma.

"Conservatively estimated it will cost 2 billion to 3 billion."

"So much?" Mr. Yu couldn't help but exclaim.

"The main reason is that we have lost the opportunity. At first, everyone thought Xingyuan was holding the 10th anniversary celebration, but they did not expect that they were building a plank road openly to visit Chencang. In this case, they had to increase their investment to save the situation." Mr. Luo explained.

"What should I do specifically?" Mr. Yu asked.

"It's very simple! We also spend money on Xingyuan. My Tenpay and W payments are also bound to the body of W. We can launch an activity of using W payment to cash back or red envelopes." Mr. Luo said.

“Is this useful?”

"This is the most effective way I can think of at the moment."

After hearing Mr. Luo's words, the Penguin's senior executives looked at each other.

As a penguin, Mr. Luo is still very authoritative in this regard.

If Mr. Luo hadn't had the initial position on W, Penguin's senior executives would have no doubts.

But Mr. Luo expressed his opinion from the beginning, so the senior executives who oppose W in the Penguin naturally had some doubts about Mr. Luo's words.

Fortunately, Mr. Ma said at this time: "Spending money is indeed the fastest and most effective method at present."

Mr. Ma said so, and Penguin's senior executives no longer objected.

In this way, two days later, Penguin launched a rebate event.

As long as you use w payment, you can get a cashback in a certain proportion, and you still have the opportunity to get a free order directly.

Penguin's subsidy was huge, and it stopped Xingchao's expansion.

Luo Fan had long anticipated this. Penguins could not give up the market for strangers' social interactions. It would be strange if they didn't take all their actions!

Luo Fan had already taken measures in advance. He called Shuidichou and asked them to participate in Xingyuan's celebration in three days to attract traffic to Xingchao.

As for why I had to give Shuidichou three days after the Penguin spent money, it was because Luo Fan wanted to consume a wave of Penguin's funds in the early stage.

The best choice to recover the decline as soon as possible is to spend money, and the money spent in the early stage is definitely the most powerful. The money spent in these three days will be at least one-third of Penguin's total investment.

After burning this money, Penguin's "fighting power" will definitely be greatly weakened. When Shuidichou enters the market, Luo Fan will increase his investment, and Penguin's investment in the past few days will be wasted.

Moreover, there are only one chance of this. The image of Shuidichou has been established for so many years. If Shuidichou is destroyed for the expansion of Xingdao, this is not what Luo Fan wants to see.

So according to Luo Fan's idea, Shuidi Chou will only help Xing chat this time and will never participate in the competition for capital again, so this is the only opportunity.
Chapter completed!