Xingyuan's early publicity and promotional games were similar, and they both used some publicity channels within Xingyuan.

At the same time, it was promoted on Weibo and major media platforms.

Soon, the news that Shuidi Chou was launched became known to the entire network.

Anyone click on a social media platform and you can see related hot searches.

"Shuidichou? Is Xingyuan working on fundraising software? Isn't fundraising illegal?"

"What is fundraising? This is a charity APP. I just learned about it. Anyone who suffers from a serious illness but cannot afford heavy medical expenses can raise funds on this APP. As long as you ensure that the information is correct, Xingyuan will also subvert 10% of the fundraising target."

"This is great! If this APP can be made, it might help many people!"

"Are you brainless? Xingyuan is a capitalist, and capitalists are all profit-seeking. The purpose of this APP must be to make money. Now it is said that it is full of money, and the true face will definitely be revealed later."

"Are you stupid? Go and see Xingyuan's announcement yourself. Xingyuan wrote it very clearly in black and white. The flow of APP funds is completely public. Xingyuan will also donate to this APP every year, and the amount of donation is completely open and transparent."

"That is, there are always some people who judge a gentleman with a villain's heart. When Xingyuan opened the APP, he transferred 400 million yuan to use it as early medical funds."

"Idiot netizens, can't even understand this? The capitalist just turned his right hand."

......

The discussions about Shuidichou online are becoming more and more intense, and most of them are focused on whether Xingyuan is making a show and how will Qian Xingyuan deal with those put into Shuidichou?

Soon these questions were answered. On the third day after Shuidichou was launched, the first person to eat crabs appeared.

They are a mother and son. The son is 7 years old, but he has a very serious congenital heart disease. The family sold the house to treat him.

In the end, the child's father couldn't stand it anymore and wanted to persuade the child's mother to give up the treatment. The mother disagreed and then the two chose to divorce.

The mother took her child to work while treating her illness. When she was almost unable to hold on, she accidentally saw the water droplet.

With the idea of ​​giving it a try, my mother tried to contact the staff of Shuidichou.

On the same day, three people came to verify the child's situation, and then took photos of the case's personal information and sent it to the headquarters.

The next day, the child's information was posted on the Shuidi Chou page, with a fundraising target of 200,000 yuan, and Xingyuan paid 10% of the 20,000 yuan first.

Netizens who are following Shuidichou have seen the real case information, and some people choose to try to lend a helping hand.

In just a few hours, 200,000 is enough to raise.

The staff of Shuidichou sent the money the next day and took a video to prove it.

Facts are better than words, and many netizens have suspiciously dispelled, but some netizens think that this is not just an exercise.

Luo Fan was too lazy to pay attention to these people, so he called Gao Meng and Ying Qianlong from the Legal Department to his office.

"Boss, are you looking for me?" Gao Meng asked after pushing the door and pushing in.

"I plan to continue to increase publicity for Shuidichou." Luo Fan said straight to the point.

"Boss, we have used all the publicity methods we can use."

"No, we are just using commercial means, and there are better ways to promote Shuidichou than commercial means.

Mr. Gao, you can change your thinking. Shuidichou itself must have no traffic, but when we are driving traffic, we can push the case of successfully raising funds on Shuidichou, so that users can see with their own eyes that their donations have indeed saved a person's life."

"Boss, will this be suspected of promoting under the banner of charity? Recently, all high-profile charity stars on the Internet have regarded it as a show. We are not hitting the gun in this way?"

"It should be easier to do charity, so that more people can be attracted to do charity. As for the comments online, do you think we will not have these comments if we are low-key?"

Gao Meng thought about it and shook her head and said, "There will definitely be some more. Even some big companies that don't want to see us develop will bribe us."

"Isn't that right! What else can you cover up?"

"I know what to do. By the way, the boss has seen some opinions and suggestions on Shuidichou on the Internet these days, and some of them make sense. Do you want to listen?" Gao Meng asked after a turn of the tone.

"Tell me, look."

"Someone online suggested that our review of fundraising can be stricter, and we can recruit medical experts from within or outside Xingyuan, which can be specially hired or consultants.

These experts then set up an audit agency mainly for raising funds.

At the same time, we also need an institution with clear information about hospitals across the country, which can also guide some users where to go for treatment."

"This is not a problem." Luo Fan said with a smile. In his opinion, as long as he has money, he can invite anyone of all kinds. Moreover, this is a very large charity project, and many people in the medical field will be happy to participate.

"When it comes to the review agency, Lawyer Ying, I have a question. If someone deceives Shuidichou's donations, what kind of crime would it be in law?" Gao Meng asked.

Ying Qianlong thought about it and replied: "Mr. Gao, this will involve two situations. If you use fake cases to obtain donations, it will inevitably be a fraud.

But if he concealed his property information, it would be difficult to define it, and this aspect is a blank area of ​​the law."

"This is indeed a troublesome thing. Even if I use the review system of Xingchao I mentioned before, I am afraid that this phenomenon cannot be completely eliminated." Luo Fan said with a frown.

To be honest, this behavior is very unfavorable to the development of Shuidichou.

Take Luo Fan himself as an example. In his previous life, Luo Fan also helped some people who had similar situations to his father through Shuidi Chou.

However, due to too much negative news, he eventually lost interest in this area.

Luo Fan remembers the most outrageous patient who asked for help. His family had a villa and a dozen properties in the emperor. He drove a luxury car worth two or three million yuan when he went out, but he still started to raise funds and finally managed to raise funds successfully.

After this incident was exposed, public opinion exploded instantly and finally came to the court. However, the court only asked them to refund the funds without any substantial punishment.

Human nature is evil, and Luo Fan feels that without the shock of the law, such cases will emerge one after another, and it is difficult to solve the fundamental problem.

There are too many people in this society who need help. Hundreds of thousands of people apply for fundraising through Shuidichou every year. No matter how powerful the volunteer team of Xingchao is, it is impossible for each to be 100% clear.

Therefore, Luo Fan thinks that the easiest way is to punish some people who defraud users through legal punishment, so that the entire industry can be better.

Thinking of this, Luo Fan said to Ying Qianlong: "Lawyer Ying, is there any way to shock these people?"

"Boss, I will prepare a legal document in advance and ask them to inform them of all information. If there is any concealment, I will bear legal liability.

Although criminal responsibility may not be included, if such a thing becomes a big deal, most people will feel that their faces are lost, and the remaining small part will go through legal procedures."

"There is still no substantial punishment!"

"It's already the limit to this kind of thing that is in the gray area of ​​law."

"Oh! That's all I can do for the time being." Luo Fan sighed and said.

"Inside of this question, I also think of a possible problem.

Currently, most people in China have social security or agricultural insurance, and some even purchase commercial insurance.

If such a person gets sick or has an accident, and they can reimburse him or her after getting us to raise funds, wouldn’t he make a big profit?

Although this is their legal right, our Shuidichou's original intention is to help people in need, rather than those who have the ability to save themselves. Do you have any solutions to this? "Gao Meng asked.

"I didn't think of this question before," said Luo Fan.

Luo Fan had no experience in doing charity in his previous life. Now, it is just because the daughter of an employee of the company was sick, which made Luo Fan suddenly think of the idea of ​​using the advantages of big data to make Shuidichou.

But he didn't think much about how to operate Shuidichou and what loopholes are there in the rules of Shuidichou.

After listening to Gao Meng’s question, Ying Qianlong said after pondering for a long time: “The only thing I can think of is an immature plan.

After the review, we can directly remit the funds to the hospital, and the hospital will send the invoice to us. In this way, the invoice is in our hands, and the social security or commercial insurance of the fundraiser will not be reimbursed."

Luo Fan frowned and said, "But in this case, the fundraiser can't reimburse other insurances that can be reimbursed, which is not fair to them, right?"

"They can come to us! After confirming their situation, we can return the documents."

"This is too troublesome, and the manpower is consumed much greater than expected." Gao Meng said.

"Yes! But this is the only way I can think of. If our platform can obtain social security, agricultural insurance or some news from major insurance companies, it will be much more convenient."

"Stop dreaming, social security and agricultural insurance are still possible, but insurance companies should not think about it." Gao Meng said angrily.

"It is good to be able to cooperate with social security or agricultural insurance. As long as we have a scale and our project is a charity project, we can reach cooperation with local governments, the success rate should be very high." Ying Qianlong said.

"Indeed, the future of Shuidichou is greater than we imagined, but this is also a matter in the future. It is better for us to take it step by step at this stage."

The development of Shuidichou in his previous life was severely restricted because it was an independent company, not part of a giant.

Furthermore, businessmen are profit-seeking, so capitalists have no interest in charity. For them, how to make money is the most important thing.

Even if I think I have founded Shuidichou now, I still have some of my own little thoughts.

Of course, Luo Fan's first goal of establishing Shuidichou is definitely to save people, but Shuidichou, as long as it becomes bigger, it will not only save countless lives, but Xingyuan can also obtain political capital and people's expectations. At the same time, it can also attract traffic to Xingyuan through large-scale activities, which can be said to kill two birds with one stone.

Thinking of this, Luo Fan continued, "Su Qing, go to Xingyuan Entertainment to urge them and tell them that within a month, I will see the finished product of Shuidichou's public service advertisement.

At the same time, we will start linking with Daily Headlines, Star Chats, and Intimate Jokes to achieve information exchange and prepare for the future.

By the way, how many users are there in Mr. Gao’s connotation jokes?” Luo Fan asked.

"The number of users of Neihan Duanzi APP has exceeded 60 million, and there are about 40 million active users."

"It's only 40 million? Not even half of the daily headlines?"

"Boss, at the beginning, Neihanzi just relied on Daily Toutiao to attract traffic, and the daily Toutiao active users were about 100 million.

Being able to attract 40 million users to an APP is already a very good conversion rate.

Because after all, the funny route that is mainly used by jokes, and a comprehensive news platform like Daily Toutiao is a serious media."

"Then don't attract traffic on the innate jokes first. The position of the innate jokes on the daily headlines before is left for Shuidichou."

"Does the boss want to put it on directly?" Gao Meng asked.
To be continued...