Chapter 207 Foreign Agents
"Holy shit, what's going on with this promotional video of Xingyuan? Is this a new mobile game? Why does it feel like you're watching a blockbuster?"
"The production level is indeed very high, no worse than Hollywood blockbusters."
"This promotional video looks like a war strategy game?"
"Red alert kind of thing?"
...
After Xingyuan released a promotional video, there was no movement.
In the past few days, players' expectations have been heightened by this promotional video, and many people have gone to Xingyuan's official account and official website to urge updates.
Unknowingly, a week has passed since Xingyuan released the promotional video, and Wang Jing just released the appointment function that Luo Fan told him.
All Xingyuan APP users will see a Clash of Clans banner directly at the top when they first click on the APP, which reads:
Xingyuan Games' new masterpiece Clash of Clans is about to be launched, and game reservations are now open. Players who successfully make reservations will receive an exclusive luxury gift package after the game is launched!
At the same time, Wang Jing also spent money to purchase various hot search terms on Weibo and Tieba. Among them, the number one hot search on Weibo was: Xingyuan's new game Clash of Clans is about to be launched.
Click on the entry to see the lively discussions among players:
"What's going on? Is Xingyuan's new game available?"
"Clash of Clans, the name sounds good."
"Judging from that promotional video, it should be a tribe based on each country, right?"
"By the way, have you ordered this reservation?"
"Click it! After clicking it, there will be a prompt saying that we will notify you as soon as possible when the server is launched. This function is probably used by Xingyuan to count how many users are interested in the new game."
"After counting, I will give you a gift package. Xingyuan is quite generous."
“There are still too few good games now. I’m looking forward to interesting new games and have already made a reservation!”
“I’m here to support you. I really like your company’s Temple Escape and Defend Carrot.”
With such a large investment in publicity resources, there is no one online who doesn’t know about Clash of Clans.
But Luo Fan was not satisfied with the popularity of Clash of Clans only in China. He set his sights on the external network.
If you want Clash of Clans to be sold abroad like 2048, Fruit Ninja, Temple Run, and Defender Carrot, there are only two ways: one is to cooperate with iPhone and continue to use the Apple Store, and the other is to find an agent.
Luo Fan personally does not want to continue cooperating with iPhone because iPhone’s commission is very high. Although their app store can promote games globally, their commission is also much higher than the market average.
So the only way left for Luo Fan was to find an agent.
Xingyuan is not unknown in the European and American markets. After all, Fruit Ninja and Temple Escape are also very popular in Europe and the United States.
But the popularity of the game is still high, and Xingyuan's reputation is not as big as these two games. It will definitely suffer a loss if it finds those top publishing companies. It is probably about the same as the iPhone, so why bother?
So the best choice is those mid-to-high-end game publishing companies.
Just as Luo Fan was looking for a partner, Wang Jing suddenly came to his office and said: "Boss, Grace Noble is here."
"Who?" Luo Fan no longer remembers the name.
"Grace Noble! She is the woman who was responsible for negotiating advertising with us at Wrigley."
"Oh! It's her! What? Does Wrigley have any new cooperation to discuss?"
"It's not Wrigley, Grace Noble came with people from Company H."
(ps: The publishing company made it up casually. After checking, the actual publishing companies are basically crooked.)
"Company H? Is it the H company in the United States that distributes many games from island countries?" Luo Fan asked with a frown.
"That's them."
"What are they doing here?" Luo Fan asked.
"I heard that I am interested in Clash of Clans. I want to represent Clash of Clans and then release it simultaneously around the world."
"Interested in Clash of Clans? Clash of Clans doesn't have any live demos online, so how can they be interested in Clash of Clans?"
"I don't know about this. Boss, how do you think you should handle it?"
"I happen to have the idea of finding a foreign agent, but I have never thought of looking for an industry giant like Company H. Let's do this! Mr. Wang, please contact them with Mr. Gao."
"How do you calculate the price?" Wang Jing asked.
"The market average, this is the minimum requirement. If possible, on this basis, their share should be compressed as much as possible."
Wang Jing was a little surprised when he heard this: "Boss, isn't this a bit too high? Our company is not well-known as a popular game company abroad, so they may not agree with this."
"It just needs to be a little higher. Forget it if you don't agree. Anyway, they are not our first choice, and now they are seeking our cooperation. We must take the initiative. Foreign markets are important, but we cannot bend down.
To earn this money, I am a tough person, so I just have to stand and earn the money."
Wang Jingding nodded and turned around to leave.
At the same time, in Xingyuan's conference room, William, the person in charge of Company H's trip, was chatting with Grace Noble.
In fact, this time Company H came to Xingyuan and had something to do with Grace Noble.
Grace Noble's error in judgment caused Wrigley to fail to win the naming rights for Temple Run's game rankings. She was eventually reprimanded by the company's top management and returned to the United States in despair.
After she returned to China, she took a break and met William while on vacation. The two hit it off and soon fell in love.
It happened that Grace Noble was unhappy at Wrigley, so she resigned from Wrigley and went to William's company.
In the past two years, with the popularity of smartphones, mobile games have occupied an increasing share of the market. William's company executives felt it was necessary to represent some mobile games.
Currently, there are only a few popular mobile games in the European and American markets, among which Fruit Ninja and Temple Run are both produced by a Chinese company.
Moreover, some of the subsequent games released by this company are also of high quality and have a pretty good reputation in China.
Although this company is not very well-known in Europe and the United States, the senior executives of Company H feel that they have great potential and can be listed as one of the cooperation partners in mobile games.
After Grace Noble knew the thoughts of the company's senior executives, she showed the Clash of Clans promotional video recently released by Xingyuan to the senior executives of Company H.
The executives were very interested. They felt that the game Xingyuan also had the potential to become a big hit. When they learned that Grace Noble had cooperated with Xingyuan, they immediately decided to send Grace Noble and William to go together.
Chat with Xingyuan about the agent of this game.
Chapter completed!