When talking about the cultural export of island countries, it is inevitable to mention one person and one thing.

In 1996, Huntington, a professor of international relations at Harvard University in the United States, published his book - "The Clash of Civilizations and the Reconstruction of World Order".

The division of civilizations in this book made Luo Fan feel very outrageous. In the book, he divided Europe and the United States into one civilization system, but instead separated the island countries that also belong to the Chinese cultural circle from China and divided them into two civilizations.

His theory is that the island nation was indeed influenced by the main civilization in the region, that is, the Chinese civilization, but it was not assimilated by the Chinese civilization, and instead retained a certain degree of uniqueness.

What is the uniqueness of the island country?

To put it bluntly, it is cultural export.

The word modern in modern society is defined by the West, and even traditional culture must be expressed by the modernization defined by the West.

This is an objective fact. To put it bluntly, whoever is stronger can be defined.

This is what Huntington expresses in his book. In his view, the United States is the leader in cultural export.

Cultural exports such as animation, music, and movies are dominated by the United States.

The island country came from behind and found a new way to overpower the United States in the game.

In 1974, the island country developed the world's first truly hit game, Spavider, which is Bee Fighter on Overlord. This game attracted 3.8 billion yuan in global revenue.

The purchasing power of 3.8 billion yuan in 1974 is now about 10 billion yuan.

The export of game culture from the island country began at that time.

Pac-Man, Super Mario, Sonic, Mega Man, Final Fantasy...

One popular game after another began to be promoted from the island country to the world, and the culture of the island country was also transported to the world.

Among the game companies in the island country is a company called Glory. They started out by making pornographic games. However, because the sales of the games were average, they changed their style and made historical games.

The first historical game produced by their company was the history of an island country. Then they discovered that the history of an island country is not as exciting as the history of China next door?

In this way, the Three Kingdoms was adapted into a game by the islanders.

The love of the islanders for the Three Kingdoms made this game a big hit, and the company launched a number of games of the same type one after another. In this way, the Three Kingdoms went global.

But not many people know that the Three Kingdoms is our history.

For example, Luo Fan's boss has been playing Three Kingdoms-type games since he was a child. He always thought that the Three Kingdoms were island countries.

So when Luo Fan decided to make the game Clash of Clans, he decided to rely on this game to do some cultural output and make more or less his own contribution.

Before I knew it, another two weeks had passed.

It has been a month since the production of the game started. With 50 people in the game department working hard, Clash of Clans is progressing quite rapidly.

According to the current progress, the game has entered the post-production process. It should be no problem for Luo Fan to set six weeks for the game to enter internal testing.

Luo Fan had high hopes for Clash of Clans. He thought about it and decided to give Clash of Clans the maximum publicity.

Then Luo Fan at the front desk called Wang Jing.

"Boss, are you looking for me?"

"Well, Mr. Wang, your department has been working overtime in the past few days and started to promote Clash of Clans in all our apps. We have invested all the resources we can use to increase the popularity first.

By the way, I went to Weibo to buy a few hot searches, a few entries from Tieba, and when I clicked on the loading page of Star Chat, it was changed to a Clash of Clans animation."

Wang Jing was a little surprised when he heard this. You must know that when "My Name is MT Online" was launched, Luo Fan did not invest such a large amount of resources in publicity.

However, Wang Jing did not express any objection. He was always very convinced of Luo Fan's decision-making.

So Wang Jingding nodded and said, "Okay boss, I'll go back and sort out the publicity plan."

"By the way, this promotion shouldn't be too monotonous. You can use some new tricks."

"What new trick?" Wang Jing asked.

"Game reservation."

"Reservation? Boss, I only accept meal reservations. Will game reservations be effective?"

"There must be, you just do it, open the reservation page in the main recommendation position of the Xingyuan application platform, the company's official website and Clash of Clans should also open the corresponding functions.

In addition, gift packages will be distributed to players who have made reservations in advance after the server is launched.”

"Isn't it too much investment for the boss to do this?" Wang Jing hesitated and asked.

"I can't bear to let my child catch a wolf, so it shouldn't be difficult to implement the reservation function, right?" Luo Fan asked rhetorically.

"A hyperlink is easy to implement."

"Then go for it! Mr. Wang's game is one of the pillars of our company's future game industry. We can invest as much publicity resources as we want.

I only have one request, and that is to warm up the game as much as possible, and the gift pack content should be generous, since they are all virtual props anyway.

As for the promotional content, you ask Mr. Li for some art drafts of the game, and when Mr. Xu has almost completed the game, replace it with the actual demo screen of the game."

"Okay boss, I'll make arrangements right away."

Luo Fan nodded and signaled Wang Jing to go out.

After coming out of Luo Fan's office, Wang Jing immediately went to find Li Jingyi and wanted to get some art drawings from her.

It happened that Li Jingyi had a video here. Wang Jing watched the video and his eyes lit up. Isn't this just for publicity?

The next day, the official account of Xingyuan Technology Co., Ltd. and the official accounts of major platforms simultaneously released a short video.

When you click on the video, the first thing that catches your eye is the majestic ancient Chinese city wall standing on the ground, with a dragon soaring in the sky.

The scene turned, and the vision came to the battlefield. A man holding a big stick hit the ground heavily. Behind the giant was a group of archers who were very similar to the black-clad archers in Chinese martial arts novels. They kept bending their bows and shooting dense arrows.

Rain hits the giant.

The screen turned again, and a group of wild boar riders appeared. The pigs rushed forward, howling and charging, and rushed towards Team Arrow.

Upon seeing this, the flying dragon spewed out fiery fire from its mouth and burned the Hog Rider to ashes.

Seeing this, the mage chanted a spell, and a large-scale frost spell fell, blocking the dragon's attack.

At this moment, within the city wall on the Chinese side, multiple giant repeating crossbows fired huge bows and arrows, hitting the mage who was chanting the spell.

At the same time, there are various types of cannons towering around the city, attacking and destroying flying targets in the sky.

At this time, the camera turned to another city confronting the ancient Chinese city. This city was in a strong Western fantasy style. Two thunder electromagnetic towers exuded divine power and controlled thunder and lightning!

Standing on the city wall was a tall warrior dressed like a Viking, holding a giant axe. He threw the giant axe, broke the crossbow arrows aimed at the mage, and then rushed out with a shout.

The video is very beautifully produced and is almost as good as a movie.

The bloody and huge war scenes and the background of the confrontation between China and the West make everyone feel its charm immediately.
Chapter completed!