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Chapter 237: Han Xing Show

When Mr. Lei saw this situation, he immediately announced that the Mijia ecosystem would open a new path, with more products, a larger experimental factory, and a smarter and more cost-effective home ecosystem.

After a period of marketing, Rice once again officially announced the resumes of its senior executives. Once many investors saw the resumes of these executives as "foreign company executives", they instantly became confident in the ecological stability of Rice's products.

Under these operations, rice's stock price began to rise, and finally recovered from the impact of the U.S. crisis, which affected Chiyu.

"Mr. Lei, Mr. Dong of Jiuzhou Technology is currently discussing cooperation with some domestic manufacturers in the field of home appliances, and even investing in licensing technology." A male assistant walked to Lei Jun's office.

Lei Jun, who was working on documents with his head down, heard the assistant's report and immediately put down the work at hand.

"You and I both knew that there would be a day when Jiuzhou Technology would no longer need to rely on our traffic and protection.

By the way, what does Jiuzhou Technology think of our proposed display manufacturing and product patent licensing?"

The assistant shook his head and said: "It's not clear yet. Although Jiuzhou Technology said that it needs to be coordinated and friendly in the general environment, it firmly rejected our proposal to invest in the company.

And the person in charge of its president office also said that the current display production capacity of Jiuzhou Technology is already stretched, and it is not yet able to accept OEM production. Due to confidentiality regulations, it cannot authorize technology transfer in a short time."

"Well, I have prepared my mental expectations for this. Gu Qing is a person who will not let go of the rabbit before he sees it.

Then hurry up and negotiate with Han Xing and Neon. In addition to expanding our ecology, we also need to make an upward leap. The profits and fame of the low-end market cannot bring enough profits to rice." Mr. Lei waved his hands.

The assistant nodded, and then reported: "Korean stars have opened their mouths. Although we can't get the most advanced large-screen display, we can get a smaller one." Then the conversation changed and he said: "Although this kind of

High-end displays are also top-notch, but the price they charge is too high, and our users may not be able to accept this price."

After hearing this, Lei Jun thought for a while before mentioning the young man he was optimistic about and said: "I am not afraid whether the current user group will accept it or not.

To build a home appliance ecology, we must also build an ecology for high-end users, so as to enhance brand influence."

"Okay, I will instruct the ecological product managers and maintain communication with Korean stars." The assistant nodded.

Although Mr. Lei doesn't say much, the core is actually.

High-priced products are not for low-end consumers, but are meant to demonstrate brand strength.

The assistant left the office. Lei Jun rubbed his sore brow and took a deep breath.

The immediate priority is not only to improve the rice brand, but also to increase the future mobile phone market share and the market share of ecological products.

Jiuzhou Technology will no longer provide special optimization for rice phones this year, and the public version of [Boundary Monument] does not have the features that were called bugs in the past, so the miui system of rice phones has to shoulder an even greater responsibility.

Xia Wei, Pingguo, and Korean stars have obtained quotas, and they will definitely launch new product launches and expand production.

Rice will continue to compete with other manufacturers for a small share. At the same time, the ecological product project also has the strong participation of Jiuzhou Technology.

In the past, we only made sweeping robots and dishwashers, which were not much, but now we make home appliances such as washing machines and air conditioners. This is Sima Zhao's heart - everyone on the street knows it.

This reminded him of another person, Mr. Xia Wei.

Xia Wei is also working on the ecology now, and its two brands, Xia Wei and Honor, are doing very well. Xia Wei is targeting the mid-to-high-end market, while Honor is rampant in the mid-to-low-end market. Some people even shout at every press conference

Come up with the slogan "do it and turn the summer over".

Under the leadership of the young man Gu Qing, Jiuzhou Technology has also shown its prowess.

"Where is rice's breakthrough?" Mr. Lei was thinking.

"Xiba, it's Kyushu Technology again!" Cui Jin, the president of Han Xing's display department, looked angry and then spat.

The chairman requested that the financial report for the second quarter be eye-catching. Hanxing Mobile and Hanxing Display jointly worked together and handed over a barely excellent report card, thus avoiding punishment.

But some time ago, Gao Xizhen from the mobile phone department went to Daxia to attend a press conference of Kyushu Technology, and when he came back, he found time to make an appointment with him for a drink.

Cui Jindu was now looking at the colorful and large display screen in front of him, and the scene from that night even appeared in front of his eyes.

Under the slightly dim light, Gao Xizhen shook his head and sighed to himself with a drunken look.

"Jindu, why does God want to play such a trick on you and me? Once Jiuzhou Technology's new product comes out, we may be in great trouble.

In fact, I'm pretty good. As long as I work hard to get the quota given by others, I can still hold on, but your department is having a hard time.

Alas, stop talking, stop talking, drink and drink."

Cui Jin was very concerned about Gao Xi Zhen's words.

Just because the current situation is a bit unstable.

Hansung Electronics holds more than 80% of Hansung Display's shares. Three years ago, Hansung Group was internally considering withdrawing from the LCD business. After all, LCD panels had no development prospects and were in losses.

Cui Jindu could only express his views and give opinions on such changes in the internal structure of the enterprise, but could not take the lead.

Subsequently, they could only be very obedient and made large-scale adjustments in terminal production capacity. As many as 8 LCD panel production institutions were shut down and transformed at high density. Currently, only 2 are still engaged in traditional LCD panel manufacturing.

As a leader in the global display industry, Korea Star Display has led the iterative trend of several generations of display technology, from early picture tube CRT display technology to LCD liquid crystal display technology.

The first-mover advantage driven by technology has brought great success to Korean Star Display. In the current OLED track, although there are competitors like Beijing North, Korean Star Display still takes the lion's share of the top share of the cake.

Therefore, Cui Jindu, as the person in charge of Korean Star Display, although he obeys the instructions of the headquarters, he is very arrogant to the outside world.

But looking at the screen now, Cui Jindu felt his blood pressure rise and his eyes felt dizzy.

"Sure enough, Takanishi is such a sinister person, and his words are only half-truths. If I hadn't spent money to get this monitor, I would have had to watch those people's evaluation videos to speculate on the data."

Cui Jindu was angry. The relationship between Hanxing Display and Hanxing Mobile used to be very good, but because Hanxing Display planned to supply folding screen panels to Hanxing Mobile's competitor Xiawei, the relationship between the two companies developed a gap.

.

And this matter is not easy to solve.
Chapter completed!
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