Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter 632 Sports Public Welfare Fund

Li Danaodai Charity Fund has maintained its profit rate above 50% for three consecutive years, which is the only one among all the charity funds above 50 million in statistics.

Such a high profit rate is already higher than many radical hedge funds, and can be maintained stably, which makes Du Xinghe very concerned about how Li Genwei did it?

Through interviews with some economic magazines, Du Xinghe learned some of the basics. The reason why the profit rate of this public welfare fund under Li Genwei is mainly because the sports brand is doing well. Li Da Naodao Fund initially relies on profits to squeeze out some profits to maintain team operations. Now, it has changed to the team operation to support the fund's profits, which has turned the whole model backwards.

During the past decade, when Chinese football has been the most powerful in the past decade, although the Tianjin Tigers have never been involved in the league championship, they have stable results and strong style, but they are the clubs with the highest revenue in China except for China Changan.

After a long period of precipitation, this club has cultivated a large number of fans. In the recent domestic football club support ranking, the Tianjin Tigers is the team with the most fans after China Changan. Their fan members have exceeded 1 million, which is an amazing number for a medium-sized city with a population of 800.

You should know that in large cities like Fuwan with a population of more than 30 million, the number of fans of Fuwan Victory Team is only 120,000. By comparison, you can see how high the support of local fans of the Tianjin Tigers is.

Every year in the league, the Tigers' home stadium, Water Drop Stadium, is the home stadium with the highest attendance rate. Their home stadium can accommodate 60,000 spectators. Considering security issues, the official tickets are only 50,000. This number of seats cannot satisfy the enthusiasm of Tianjin Tiger fans to pay attention to the team. Therefore, the Tigers' tickets for Tianjin Tigers are hard to get tickets no matter what the game is.

There are many scalpers at the entrance of Shuidi Stadium that resells tickets from Tianjin Tigers. Scalpers can earn at least 100,000 yuan per year by relying on tickets from Tigers. Scalpers can earn at least 100,000 yuan per year. Scalpers are like this, and you can imagine how high the club's profits in tickets are.

By splitting the revenue of tickets and broadcasters alone, the Tianjin Tigers is enough to maintain the normal operation of the club. Other sales of other products such as the club's peripheral products, such as jerseys, scarves, etc., are all profitable projects.

The fans of the Tianjin Tigers rank first in the domestic club jersey sales list every year. Just selling jerseys, the Tianjin Tigers can earn tens of millions of dollars every year. Since the Tianjin Massage Flowers have nothing to do with the Tianjin Tigers, the Tianjin fans now support the Tigers and buy peripheral products of the Tigers and no longer buy massage flowers.

Now, if you want to go back to sponsor the Tianjin Tigers' chest advertisement, you must pay more than 100 million yuan in sponsorship fees for more than 4 years to win the bid!

The Tianjin Tigers' jersey advertising sponsorship contract is the second highest sponsorship contract after China Changan, which is also one of the team's largest revenue sources.

In short, thanks to the opening and operation of the sports brand of Tianjin Tigers and the extremely surrounding waterdrop court, the Li Danaodai Fund's operating situation is very good.

Li Genwei has also created a benign operating model that combines sports brands and fund brands, which inspired Du Xinghe very much.

People like Du Xinghe who loves sports will naturally want to copy the model of Li Danao Fund after the fund grows in the future and create a golden sign for Yunshi Fund.

It is said that culture and sports are not divided. Now he is very close to the sports circle. For example, the Atp Fuwan Championship that he will participate in next is an important step for him to take to the sports circle.

The domestic professional football market is already very mature, and it is not that easy for Yunshi to intervene. At present, Yunshi does not have that kind of strength.

However, the domestic tennis market is in its infancy. Although professional tennis events have been implemented in China for more than 20 years, after all, there has never been a resource tilt like football, pushing football to a higher level, and suddenly attracting a lot of attention to football.

At present, the Chinese tennis market is still in a semi-developed state. Although the Zhang family has had the idea of ​​vigorously promoting tennis, there are not many outstanding tennis players in China. Without outstanding results, they naturally cannot attract the public's attention.

But if he could make a name for himself in the tennis world, he might have detonated the domestic tennis world. Just like Li Na from the previous plane, after achieving excellent results, the Chinese people paid a lot of attention to tennis at once.

In this plane, if he can reach the height of Li Na, especially if he can win the Grand Slam championship at his doorstep as the Zhang brothers and sisters expected, the tennis popularity that has been sparked here will definitely be more exciting than the previous one!

By then, his name will actually form a brand in the sports circle. If you take this opportunity to develop a tennis fund and run this brand by a professional team, it may also achieve the benign effect of Li Da Naodao Fund. Whether from the perspective of public welfare or competitive sports, this is the best of both worlds, and it can also greatly enhance the positive social image of Yunshi Sunshine. This is almost a situation where there are benefits but no harm.

Watching the video of the game between Zhongjin Tigers and China Changan Team in TV, Du Xinghe contacted himself, and the more he thought about it, the more he felt that he should take the upcoming Fu Championship seriously. This is an opportunity for himself and the future of the cloud world.

Du Xinghe decided to wait until he returned to the company tomorrow and the day after tomorrow, and then made an appointment with Zhang Yifan to have a serious pre-match training with the professional coach.

Originally, he only prepared with the attitude of participating in the Fortune Championships with the emphasis on participating and doing his best. But now, after paying more and more attention to the results of this event, Du Xinghe decided to participate in the competition with 120% determination and hard work. He decided to win the championship of this competition! (To be continued...)
Chapter completed!
Prev Index    Favorite Next