On Friday, April 27, 2012, Mr. Zhang came to Xingyuan Technology Co., Ltd. early.

The front desk led him to the conference room, and Cao Shuai and Wang Jing came over a moment later.

After a while of pleasantries, the two sides got down to business.

"Mr. Cao, Mr. Wang, are we hungry? We want to buy some targeted advertising from your company. The main target is people in Shanghai."

"That's no problem. Our company's advertisements are all accurately placed. I wonder what type of advertisement Mr. Zhang wants? Text, pictures, or short videos?" Wang Jing asked.

"What's the difference between the two ads?"

"Of course there is a difference. Those in the form of text and pictures are more traditional advertising types, and push notifications are mainly mixed with daily headline news.

As the name suggests, the short video format is similar to the kind of advertisements played on TV, with a duration of about 5 to 15 seconds."

"Are video advertisements also charged based on duration like those on TV?" Mr. Zhang asked.

"No, our ads, whether they are the traditional advertising model of text and pictures or the form of video advertising, are charged based on the number of pushes.

As in the case of Mr. Zhang's company, advertisements need to be accurately delivered to the people in Shanghai, and some technical expenses will be added.

Calculated, if you push 1 million times a day, the charging standard is almost 100,000 yuan."

Mr. Zhang nodded and had a simple understanding of Xingyuan's advertising charges. At the same time, he also understood why Xingyuan's daily headlines could make money so easily.

In the end, Mr. Zhang chose two forms of advertising to promote together.

The two parties signed a one-month contract, and promotion can start after Hungry.com sends the video.

After a while, Wang Jing and Cao Shuai sent the signed contract to Luo Fan.

Originally, Luo Fan would not pay attention to contracts of this level, but the person who signed the contract this time was Hungry, one of the two future food delivery giants. Luo Fan felt that he needed to confirm it carefully.

Luo Fan was halfway through the contract when suddenly the cell phone on the table rang. Luo Fan glanced at the caller ID and found that it was Mr. Lei from Da Mi.

Some time ago, Dami and Xingyuan reached an agreement. Xingyuan will use the technology of Xingyuan application platform to help Dami build its own application mall. In return, Dami will give Xingyuan 5% of the shares.

At this point, Xingyuan already owns 20% of the shares of Rice and is the third largest shareholder of Rice.

Last month, Wang Jing and the others completed the application store of Dami and sent the corresponding software to Mr. Lei. After testing it, Mr. Lei expressed that he was very satisfied. In Mr. Lei’s words, the app store that Xingyuan helped create was so useful.

The time it took for their phones to come online was shortened by two months.

Luo Fan remembered that the rice 1s in his previous life seemed to be launched in August. If it is true that the launch time of his rice 1s will be shortened, then in a sense he has changed history.

Thinking of this, Luo Fan answered the phone and Mr. Lei's voice came out from the receiver: "Mr. Luo, good afternoon!"

"Good afternoon, Mr. Lei. Why did you call me suddenly? Is something wrong?"

"Yes, I'm here to tell you, Mr. Luo, that our rice 1s will be launched on May 26."

"May 26th? So soon!"

"Haha! I would like to thank Mr. Luo for your help. Without your technical support, normal launch would probably not be until August."

"Thank you, we are all one family! By the way, Mr. Lei, I also have something to tell you."

"What's the matter?" Mr. Lei asked.

"After some time, our company will release a casual game. This game will be directly built into Star Chat. At that time, the game's profits will be distributed according to shares."

"This is a good thing! Mr. Luo, I still believe in the quality of the games produced by your company."

"Then Mr. Lei, do you agree?"

"Of course I agree. Why not if you have money to make?"

Then the two parties chatted about some specific details and then hung up the phone.

The game Luo Fan wants to build directly into Star Chat is Kaixin Xiaole’s warm-up game "Jump."

The characters jumping in this mini-game all use the avatars of the animals in Happy Match.

Now Star Chat has become an essential software for business social networking. There are 120 million active users every day. White-collar workers check in every day and exchange information at work all in Star Chat.

WeChat also knew that it could not shake Star Chat in the field of business social networking, so it began to comprehensively promote life social networking.

Now everyone has a tacit understanding, use wx for daily life and use Xingchao for business.

Of course, in comparison, the user population of wx is definitely wider than that of Star Chat, because not everyone has to clock in at work, but everyone has to live and have their own social circle.

However, Luo Fan's layout for Star Chat is not limited to this and there are still some things that have not been developed. According to Luo Fan's plan, subsequent promotion will have to wait until the 4G network becomes popular. At this stage, this can only be done.

But even so, the 120 million active users of StarChat are also a huge "treasure trove". It is perfect to use these people to warm up Happy Xiaoxiaole.

Unknowingly, a month passed, and it was May 25, 2012.

That afternoon Luo Fan and Li Jingyi got on the plane to the imperial capital.

It was very hot in the capital at the end of May. Luo Fan and Li Jingyi's plane arrived at 4:50, and a heat wave hit their faces when they got off the plane.

"Wow! This sun is too poisonous!" Li Jingyi raised her head and glanced at the big sun in the sky and complained.

"The Imperial Capital is like this. It usually starts to get hot in mid-May, and in June the temperature can sometimes reach 30 degrees."

"You sound like you know the Imperial Capital well, but you have never been in the Imperial Capital."

Luo Fan smiled and didn't say much. He had never stayed in the imperial capital in his life, but he had stayed in this city for 12 years in his previous life!

Luo Fan took Li Jingyi to the parking lot with ease.

Before arriving, Luo Fan had arranged for Xingyuan's employees to wait for them in the Imperial Capital.

At this moment, Xingyuan's employees were already waiting in the parking lot in their Mercedes-Benz commercial vehicles.

"Wow! It's so cool in the car, I suddenly came to life!" Li Jingyi sighed as she sat in the car.

"Yeah! It's really hot outside today." Luo Fan agreed.

"Mr. Luo, do we need to go to the hotel first?" the driver asked.

Luo Fan shook his head and said: "No, it's still early now. Let's go directly to the rice company's headquarters."

The main purpose of Luo Fan's visit to the imperial capital this time was to attend the first press conference of rice mobile phone.

The press conference is scheduled for 8pm on May 26th, which is tomorrow.

Today is Saturday. Except for some state-owned enterprises, most companies in China have weekends or single days off.

At 8 o'clock on Saturday night, everyone should be off at this time, whether it is a weekend or a day off, so as to ensure the maximum number of people watching the press conference.

Dami had started to warm up the press conference as early as half a month ago, and Luo Fan also used Xingyuan's resources to help with advertising, and he did not charge advertising fees.

As soon as Luo Fan's car arrived at the rice company's headquarters, Mr. Lei's secretary respectfully invited Luo Fan and Li Jingyi inside.

The three of them came to Mr. Lei's office. Mr. Lei smiled and shook hands with Luo Fan and said, "Mr. Luo, I didn't expect you to come here early."

"Aren't I afraid that I will be late if I come back tomorrow and miss your important event, Mr. Lei?" Luo Fan also said with a smile.

"Mr. Li, long time no see, you are getting more and more beautiful." Mr. Lei said to Li Jingyi.

"Mr. Lei, you are getting younger and younger as you live."

After the two sides exchanged pleasantries, Mr. Lei took Luo Fan and Li Jingyi to a reception room at the rice headquarters.

"Mr. Luo, I heard that your headquarters in Shanghai is almost completed?"

"It's almost done! The main body has been built, and the interior decoration is now underway." Luo Fan said with a smile.

"When is it expected to be completed?"

"It should be almost ready in October."

"So fast! Mr. Luo, when do you plan to move there?" Mr. Lei asked.

"December 21, 2012."

Mr. Lei was stunned when he heard this and then said: "Mr. Luo, is this the day the world ends as mentioned on the Internet?"

"Yes! I chose this day specifically. No matter whether the end of the world is true or not, we, Xingyuan, will go through the end of the world and embrace a better tomorrow."

After hearing this, Mr. Lei thought to himself: "You are a young man after all, and your enthusiasm is really enviable. If you are stuck moving on this day, you must be full of enthusiasm."

"Mr. Lei, the protagonists this time are you, don't keep talking about me, let's get down to business! How are you preparing for the press conference?" Luo Fan changed the topic and asked

"It's not bad! Everything that needs to be prepared is already in place."

"So Mr. Lei, do you plan to attend tomorrow's press conference in person?" Luo Fan asked.

"Well! By the way, Mr. Luo, do you want to join in the fun and help on stage to cheer me up?"

"Me? This is a mobile phone conference and it has nothing to do with me, right? What can I say if I go up?" Luo Fan said in a daze.

"Why doesn't it matter? First of all, you are a shareholder of our rice, and you have a lot of shares.

Secondly, I also need someone with weight to hold the show. This time I invited some colleagues from Jinshan, but their reputation and status in the industry are not as good as yours. If you come on stage, it will definitely enhance the reputation of rice.

It will be of great help.

The last and most critical point is that our two families are now inseparable from the shares in StarChat to the App Store. If you don’t come forward, no matter what you think, it won’t be appropriate, right?"

Mr. Lei had said it all, and Luo Fan couldn't help but refuse. He smiled and said. "Mr. Lei, you think really comprehensively, okay! It's not a problem for me to play, but at most I can help you here."

Stand on the stage, don’t expect any wonderful performance from me.”
To be continued...