With the split of Xingchao, Penguin also realized that Xingyuan's attitude towards Xingchao had changed.

If Star Chat was just a dispensable project for Xingyuan in the beginning, now after cooperating with Dami, Star Chat is one of Xingyuan's core projects.

If nothing else goes wrong, Star Chat will soon increase its promotional efforts.

This is indeed the case, and subsequent Xingchao began to continue to make efforts with the help of the hot search of Shake.

Hot searches related to Star Chat frequently appear on major websites.

At the same time, Daily Toutiao has also increased investment in advertising for Star Chat, which is the biggest headache for Penguin.

Penguin was not optimistic about Daily Toutiao at first. They had already analyzed that Daily Toutiao was a portal website, just a portal website on mobile phones.

Nowadays, the computer portals are going downhill every day, and the traffic is getting less and less. No matter how hard you think, you can’t make daily headlines.

So Penguin didn't pay too much attention to it.

But Penguin didn't expect that daily headlines would actually be made.

In two months since its launch, Toutiao’s daily activity has exceeded 10 million. If this trend continues, in a few months it will be able to completely surpass Sina and Sohu, and in a year it will be able to compete with Penguin’s portals.

It's time to break up your arms.

The popularity of Daily Toutiao made Penguin fearful, and they also accelerated the development of Penguin News APP in order to compete with Daily Toutiao.

But soon, the development of the Penguin News APP was stopped because Penguin internally discovered that the popularity of Daily Toutiao was not due to the marketing of Xingyuan Technology Co., Ltd., but was based on the big data algorithm of Xingyuan Technology Co., Ltd.

In previous lives, big data algorithms were something that Penguin didn't pay much attention to at first.

Because they didn't need any big data algorithms at the beginning.

The number of Penguin users is so large and has been rising steadily. They do not need to use big data algorithms to improve user experience and increase the number of users.

With such a huge number of users, Penguin does have the arrogance.

But Penguin was soon slapped in the face by its arrogance. First, Toutiao rose to prominence through big data algorithms, and so did short videos. Later, major e-commerce websites and video websites also pursued big data.

Only then did the penguin realize it.

Now Penguin also has insufficient reserves for big data algorithms.

In fact, it’s not just Penguin. In 2010, apart from some universities in China that were involved in big data-related subjects, only two companies in China, Alibaba and Xingyuan Technology Co., Ltd., were doing research on big data.

It can be said that there is only one company that has made such extensive application of big data like Xingyuan.

Therefore, it is not so easy to copy Daily Toutiao.

Algorithms related to big data require several months of technical accumulation. Without big data-related algorithms, it may take a year or two to create a similar product.

The algorithms related to big data were taught by Luo Fan to Wang Jing. This algorithm became popular at about the same time as the algorithm Luo Fan sold to Alibaba. It would not be until 2012. Before that, Xingyuan Technology Co., Ltd. had the leading technology.

With this technological leadership, the expansion of Daily Toutiao is unstoppable.

Star Chat can also enjoy a wave of technological dividends following the daily headlines.

Moreover, in order to completely avoid Penguin, Star Chat has not developed a computer version. It can be said that the two are on completely different tracks now.

If you want to snipe StarChat and prevent StarChat from occupying more market share, Penguin is bound to launch an APP that can compete with StarChat, or at least be on the same track as StarChat.

There are not many such projects within Penguin, and there are more than one.

So I can’t say that Penguin is not in a hurry now, but it’s not out of proportion yet.

They believe that with Penguin’s huge user base, as long as Penguin releases the corresponding APP, it can quickly attract people back.

So what we should do now is to speed up the development of the corresponding APP.

Luo Fan didn't know Penguin's internal decision-making, but he had some guesses. Luo Fan still knew a little about how Penguin dealt with Mi Liao in his previous life.

There is a high probability that Penguin will not make any big moves in the short term.

So Luo Fan directly told Cao Shuai and asked him to focus on theater acquisitions first.

Cao Shuai also understood it very well. He first spent more than 27 million yuan to purchase a 300-square-meter shop in Shanghai, and then began to renovate the theater chain.

Cao Shuai and Luo Fan discussed the name of the cinema and decided to call it Xingyuan Cinema.

Then Cao Shuai began to look for suitable places across the country to open movie theaters.

At the beginning, Luo Fan only allocated 80 million yuan to Cao Shuai, but as Daily Toutiao took off and the company's revenue continued to rise, Luo Fan gave Cao Shuai another 20 million yuan in funding.

A total of 100 million Chinese dollars.

Luo Fan's goal is to open a Xingyuan movie theater in every provincial capital city.

According to Luo Fan's thinking, it is now 2010, and there is no way to lose money by buying shops in prosperous areas of big cities. Even if the cinema loses money in the end and the cinema chain fails to build up, the value of these shops alone will increase many times in a few years.

.

The company's funds are not tight now, and with Daily Toutiao's continued monetization, it should not be a big problem to complete the theater layout.

And once Xingyuan's theater chain is launched, it will be of even greater significance to Xingyuan.

Like Wanda in its previous life, Xingyuan can rely on theater chains to gain some say in film and entertainment. With this influence, it can radiate to small websites and help the company's short video business in the future.

Of course, the premise of all this is that Xingyuan's theater chain can be built. If it cannot be built, it will just invest in shops.

Unconsciously, a month passed. During this month, Cao Shuai flew to seven provincial capital cities, purchased shops in prosperous areas of these provincial capitals, and then began to renovate theater chains.

Wang Hui and the others, who are interning in the company, are preparing to return to the Imperial Capital for school.

During this month, Guo Jun was the one who did the best. He was down-to-earth, diligent, quick to learn, and Wang Jing was full of praise for him.

In comparison, Liu Zebin is much more free-spirited. He is just here to join in the fun. He is not active in doing things and has low enthusiasm for work. He looks like he is just messing around.

Zhao Shaoyun's words are similar to those of most employees in the company. It can be seen that he takes this job very seriously and wants to make more money.

According to Wang Hui, after Wang Hui became familiar with some work matters, Luo Fan gave Wang Hui some autonomy, allowing Wang Hui to decide on his own some of the content on the daily headlines.

Facts have proved that Wang Hui is really talented in journalism. Some of the news he chooses can catch the audience's attention, and the manuscripts he writes are mostly well received.
Chapter completed!